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Android KitKat is the next version of Google's Mobile Operating System

Google announced Tuesday that the next iteration of its Android mobile operating system (4.4) will be called KitKat. Google has a history of naming versions of its Android OS after desserts — Cupcake, Froyo, Gingerbread and Jelly Bean have all made the rotation — but never has the company chosen a branded candy for its OS.

We don't know exactly how Google came to choose the Hershey-owned candy over a more general dessert, like Key Lime Pie, but rest assured Google hasn't violated any trademark restrictions. Google would only say, "KitKat has been a favorite candy on the team for some time, so for the K release, we asked if they’d be willing to lend their iconic candy bar to its name.

The deal, rather, is cross-promotional: Android is naming version 4.4 KitKat, and Kit Kat is in turn marketing Android on its packaging. As you can see in the image above, a package of Kit Kat Crispy Wafers now features the green Android mascot on its front side and a prompt to "Win!." Purchasers will have the opportunity to win a Nexus 7 tablet or a Google Play gift card.

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